Professors Tom Cooper (Chair), Zahi Haddad, and Nancy Lumpkin;
Associate Professors Scott Takacs, Daniel Vazzana, and Deborah B. Madden;
Assistant Professor Cathy Buckman
Adjunct Instructor Glenn Williams
The BUA department strives to prepare students to take their places in society and to thrive in whatever roles they choose. The successful student who completes the program will:
- be able to analyze problems and formulate appropriate solutions;
- be able to communicate ideas effectively;
- demonstrate knowledge of the basic content of the functional areas of business: accounting, economics, finance, international business management, and marketing
The Department is committed to providing a broadly oriented professional education to prepare students for careers in business, government, and not-for-profit organizations. Our majors in Business Administration are built around a large number of required core courses that provide our students the basic skills in the quantitative and qualitative aspects of Business Administration. The business program provides the students with the basic introduction to the primary functional areas of business, and the opportunity to pursue a limited specialization in one or more specific functional areas. Additionally, these courses allow the students the opportunity to develop a substantive business knowledge prior to choosing an area of specialization. A student majoring in a departmental program will be required to maintain a minor in an area of interest outside the department. If a student wishes to have more than one specialization, there must be three courses or nine semester hours in each specialization that are not counted in any other specialization.
For the description of the Accounting major, please see Accounting.
For the description of the Economics major and courses, please see Economics.
(B.S. degree) Forty-eight hours required. Thirty-nine hours in the Department of Business Administration and Economics, including BUA 210, BUA 211, BUA 326, BUA 335, BUA 348, BUA 353, BUA 450; ECO 221, ECO 223, ECO 324; for the emphasis, nine additional hours chosen as follows: for finance, BUA 342, BUA 363, and one of the following: BUA 330, BUA 340, or ECO 425; for management, BUA 367, BUA 377, and one of the following: BUA 330, BUA 443, ECO 405, or ECO 420; for marketing, BUA 346 and two of the following: BUA 330, BUA 355, BUA 423, COMM 315, or ECO 315; plus 9 allied hours consisting of MAT 109 or 125, MAT 111, and PHI 325.
Twenty-one hours required in Business Administration and Economics including BUA 210, 211, 326, 348, and 353; ECO 221 and 223.
Additionally, the Business Administration and Economics Department participates in interdisciplinary majors in the following areas: Business Administration/Computer Science Management Information Systems (B.S. degree) and Commerce, Language, and Culture (B.A. degree).
210. Principles of Accounting I. (3 hours) This is a sequence course. It deals with the accounting policies, procedures, theories, and practices of merchandising and service concerns. Emphasis will be placed on the accounting cycle, balance sheet, income statement, partnerships and the Generally Accepted Accounting Principles (GAAP). Achieving proficiency in Excel Spreadsheet is a course requirement. Fall and Spring
211. Principles of Accounting II. (3 hours) This is a continuation of BUA 210. Emphasis will be placed on long-term liabilities and shareholder’s equity, corporations, the statement of cash flows, analysis of financial statements, and managerial and cost accounting for decision making. Prerequisite: BUA 210 and proficiency in Excel spreadsheet. Fall and Spring
300. Accounting/Management Information Systems. (3 hours) A study of the design of accounting information systems, including flowcharting, understanding specific accounting subsystems, using computerized accounting packages, and studying advanced spreadsheet applications. Prerequisites: BUA 211 and proficiency in Excel spreadsheet. Fall
310. Intermediate Accounting I. (3 hours) Review of the basic financial accounting process, the income statement, and the balance sheet. Topics covered in depth include accounting applications of time value of money and accounting for current assets, property, plant and equipment, and intangible assets. Prerequisite: BUA 211. Fall
311. Intermediate Accounting II. (3 hours) Continuation of BUA 310, including a study of current liabilities, accounting for long-term debt, stockholder equity, retained earnings, investments, revenue recognition, earnings per share, error analysis, and statement of cash flows. Prerequisite: BUA 310. Spring
318. Cost Accounting. (3 hours) Business cost accounting, special records and cost statistics and application to particular business organizations. Prerequisites: BUA 211, MAT 125 or 109, MAT 111. Spring
326. Contemporary Marketing. (3 hours) Current techniques of marketing including electronic commerce; addresses fundamental problems in producing, pricing, distributing and purchasing a product. Prerequisites: BUA 211, ECO 221, ECO 223, ENG 112, and either COMM 115 or demonstrated PowerPoint
proficiency. Fall and Spring
330. Business Law. (3 hours) Principles of contracts, negotiable instruments, sales, bailments, real property, and personal property. Prerequisite: Junior
standing. Fall and Spring
335. Principles of Finance. (3 hours) A study of the financial evaluation of interest, the time value of money, valuation of stocks & bonds, risk & return analysis, balance sheet analysis and capital budgeting techniques. Prerequisites: BUA 211, MAT 109 or 125, MAT 111, and ECO 221. Fall and Spring
336. Quantitative Business Methods. (3 hours) Quantitative analysis in support of managerial decision making, the modeling process, linear programming, simulation, decision theory, regression models, Q-Theory, and PERT. Prerequisites: MAT 109 or 125, MAT 111, BUA 211, ECO 223. Odd Springs
340. Corporate Finance. (3 hours) Study of corporations, corporate combinations, and how they are financed. Particular emphasis given to major functions of departments, issuance of securities, managing corporate income, and taxation of corporations. Prerequisite: BUA 335. Odd Springs
342. Investments. (3 hours) Investigation of various investments. Primary emphasis on financial assets such as stocks, bonds, real estate, and insurance. Study of financial markets. Prerequisite: BUA 335. Fall
346. Marketing Research. (3 hours) A study of the applications of research in marketing decisions. Provides students with knowledge of marketing data and its use in decision making. Prerequisites: BUA 326, MAT 111, MAT 109 or 125. Spring
348. Principles of Management. (3 hours) This course surveys fundamental management principles and explores their applications in specific business situations. The principles include all four dimensions of management: planning, organizing, leading, and controlling. Prerequisites: BUA 211, ECO 221, ECO 223, ENG 112, and either COMM 115 or demonstrated PowerPoint proficiency. Fall and Spring
353. International Business Operations. (3 hours) A comprehensive course covering the internal and external environmental forces and their influence in all of the functional areas of the international firm. Topics include finance, management, marketing, production, and the multinational’s ethical responsibility to the host country. Also considered are cultural, political, and legal constraints which affect international business operations. Prerequisites: ECO 221, ECO 223, BUA 211. Fall and Spring
355. Retail and Industrial Marketing. (3 hours) A survey of the retail function as it applies to marketing theory. Examination of methods of interpreting consumer demand, overview of the buying, store management, and operation functions. Familiarizes students with product development. Emphasis on differentiating industrial buyer decision processes, exploring industrial buyer behavior and managing the overall marketing program for the industrial products firm. Prerequisite: BUA 326. Even Falls
363. International Finance. (3 hours) Financing corporate enterprise in a world business environment. Examines the theory of international financial adjustments, the functions of financial institutions and the financing of trade. Evaluating foreign exchange markets, management of currency exposure, estimating country debt-servicing capacity and external debt financing problems. Prerequisites: BUA 335, BUA 353. Even Springs
367. Human Resource Management. (3 hours) Process and practices in human resource management including law, manpower planning, employee selection, development, motivation, performance, appraisal, compensation and union relations. Instructional method provides for case method, laboratory exercises and small group discussion. Prerequisite: BUA 348. Even Springs
377. Organizational Behavior. (3 hours) The study of individual and group behavior in organizations. Identification and application of behavioral science research theories and methods. Motivation, interpersonal and intergroup relations, communications, group dynamics, norms, leadership, power, conflict, values, task characteristics, formal managerial controls, and the process of organizational decision making. Prerequisite: BUA 348. Fall
413. Principles of Auditing. (3 hours) A study of the generally accepted auditing standards and their application by auditors. Prerequisites: BUA 300 and 311. Spring
415. Income Tax Accounting. (3 hours) Federal Income tax laws relating to both personal and corporate income; preparation and filing of returns. Prerequisite: Senior standing and consent of instructor. Fall
423. International Marketing. (3 hours) Environmental factors affecting world marketing management. Methods applied to estimate market potential and to select pricing and distribution strategies, communications to serve foreign markets, methods to serve the markets, management of marketing functions, and financing analyzed via case studies. Prerequisites: BUA 353, either BUA 326 or CLC 319.Odd Falls
440. Independent Study. (1-3 hours) Fall and Spring
443. International Management. (3 hours) The principles and special problems of management in an international context, dealing with both the parent company and the foreign affiliates. Emphasis on differences between domestic vs. international business situations in administration, marketing, finance, production, and personnel. Prerequisites: BUA 348 and BUA 353. Odd Springs
450. Business Policy and Strategic Planning. (3 hours) Examination of the business enterprise as a total system in a total environment. Analysis and evaluation of the problems, opportunities, and ethical responsibilities which face a chief executive. Emphasis on formulation and implementation of various strategies. Extensive use of case problem analysis. Prerequisites: BUA 335, BUA 353, and either (BUA 326 and BUA 348) or (CLC 319 and BUA 423); this course should be taken as the capstone (last course) in the student’s program of study.
Fall and Spring
460. Internship. (1-3 hours) As needed
470. Special Topics in Business. (3 hours) As needed