Career Ideas for a Communications & Media Studies Major
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AREA |
EMPLOYERS |
STRATEGIES |
BUSINESS |
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Develop strong verbal and
written communication skills.
Demonstrate excellent
interpersonal skills. Learn to
work well on a team. |
PUBLIC RELATIONS/ADVERTISING |
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Develop excellent writing skills. Gain experience through internships, even if unpaid. Serve as public relations officer of an organization. Take additional courses in marketing, advertising, public relations, or other area of interest. Develop a portfolio of writing samples, ad campaigns, and other relevant work. Join related professional associations. Be willing to move to locations with greater numbers of job opportunities. Be prepared to start at the bottom and work to more desirable positions. |
MEDIA |
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Develop excellent interpersonal and presentation skills. Take elective courses in journalism, broadcasting, public relations, and advertising. Develop research skills. Work for campus or local newspaper, radio station, or television station. Get related experience through internships, even if unpaid. Learn desktop publishing, webpage design, and other computer skills. |
NONPROFIT |
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Take courses in psychology, sociology, or social work to broaden perspective. Volunteer with community and campus organizations. Learn to work well with different types of people. Develop a wide array of skills including writing, speaking, budgeting, grant writing, and leadership. |
GOVERNMENT |
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Learn local, state, and federal government job application process. Take courses in conflict management and develop negotiation skills. Volunteer to work on a local political campaign. Join related student organizations and earn leadership roles. Find an internship with a government organization to get a foot in the door. Maintain a strong grade point average as many government programs are very competitive. |
LAW |
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Plan on attending a specialized paralegal training school or law school depending upon area of interest. Participate in a debate or forensic team to hone communication skills. Join pre-law organizations. Obtain a part-time or summer job at a law office. Take courses in and gain experience with mediation and conflict resolution. |
EDUCATION |
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Ph.D. required for teaching and research in colleges and universities. Maintain a high grade point average and secure strong faculty recommendations. Earn a master's degree in college student personnel or a related field for administrative positions. Get involved in campus leadership roles in residence halls, student unions/activities, programming boards, etc. |
General Information
- Develop strong written and verbal communication skills and excellent interpersonal skills.
- Get experience with public speaking by joining Toastmasters.
- Learn to work well on a team and develop leadership skills.
- Explore specializations within major and professional field. Select electives to enhance knowledge in area(s) of interest.
- Obtain experience through part-time employment, co-op, internships, or volunteer experience.
- Get involved in campus activities and professional organizations.
- Speech communication is a broad degree that can lead to job opportunities in many different fields. Skills and experiences gained through co-curricular activities, internships, part-time jobs, and volunteering are critical in shaping a career path.
- Speech communication is also good preparation for graduate school in many disciplines.
Helpful Links
- Newpapers Careers
- Magazine Publishers of America
- TV Jobs from TV Rundown
- Work in PR
- Communications Roundtable
- Careers in Journalism from the American Society of Newspaper Editors
- Careers in Advertising and PR
- Public Relations Society of America
- Film and Television Production Directory / Employment Opportunities
- TV Jobs Broadcast Employment Services
- National Association of Broadcasters
- Announcers from the Occupational Outlook Handbook
- Advertising, Marketing, Promotions, Public Relations, and Sales Managersfrom the Occupational Outlook Handbook
- Public Relations Specialists from the Occupational Outlook Handbook
- News Analysts, Reporters, and Correspondents from the Occupational Outlook Handbook
- Television, Video, and Motion Picture Camera Operators and Editors from the Occupational Outlook Handbook
- Broadcasting from the Occupational Outlook Handbook
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Prepared by the Career
Planning staff of Career Services at The
University of Tennessee, Knoxville.
(2005) UTK is an EEO/AA/Title VI/Title
IX/Section 504/ADA /ADEA Employer